How Real Time and Local SEO Are Changing the Game

How Real Time and Local SEO Are Changing the Game

There are over 40,000 Google searches every second. I would know, I Google searched that. It’s no secret that several websites rely on Google to deliver much of their traffic. More importantly, the traffic accounts for most of their conversions, and hence revenue. Basically, they’re at the mercy of the dominant search engine and its […]

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Musk vs Mark – Is There a Right and Wrong Side?

Musk vs Mark – Is There a Right and Wrong Side?

News of Facebook’s AI Chatbots sparked off the now legendary war of words between the social media giant’s Mark Zuckerberg and Elon Musk. It may have come as a surprise to tech fans all over, when Musk – someone who’s perpetually been on the forefront of pushing innovation and technology – took, what appeared to […]

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4 Employee Advocacy Strategies We Learned From Leonidas and His Spartan Army

4 Employee Advocacy Strategies We Learned From Leonidas and His Spartan Army

Spartans. Once you get past the image of the six-pack abs and short leather skirts, there’s a lot more that sparks the mind. Faith, Conviction, Dedication, Passion, Hard-work, Perseverance – these are just a few of the characteristics we revere about the legends of ancient Greece. Of course, nobody else did good leadership and smart […]

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How Employee Advocacy Influences Buyer Behavior

How Employee Advocacy Influences Buyer Behavior

Just recently, we came across a great piece of content that told us that money was rarely the reason people stop buying from a company. If money isn’t the reason, it’s safe to assume that your intended audience can always afford what you’re selling. So the only possible explanations are:   You’re marketing to the wrong […]

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10 Things Game of Thrones Taught Us About Employee Advocacy

10 Things Game of Thrones Taught Us About Employee Advocacy

Unless you’ve been living under a rock for the last 6 years, you’ve heard of Game of Thrones and the near cult following it’s amassed. But there’s more to learn besides the brilliant storytelling. From the repercussions of Sansa’s ridiculous teenage crush to the way Tyrion offers wise life advice because he “drinks and knows things”, […]

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