How to Encourage Participation in Your Employee Advocacy Program

How to Encourage Participation in Your Employee Advocacy Program

By now, it’s common knowledge that employee advocacy takes regular, average-joe employees and turns them into budget-friendly, highly effective brand ambassadors. Just to prove our point, recent surveys have revealed that consumers trust the word of an employee within an organization more than that of even the CEO of the company. What an eye-opener, right? […]

Read More »
Can Employees Really Match Paid Influencers?

Can Employees Really Match Paid Influencers?

Influencer marketing is quickly becoming an indispensable tactic in social media marketing. Paid influencers can indeed bring in quick results, as they have a ready following that is very receptive of what they say or “like” in the digital and social media world.  Just Google the Kardashians’ earnings from such endorsements alone; that’ll show you […]

Read More »
Martech Tools That Make Your Day-to-Day Easier

Martech Tools That Make Your Day-to-Day Easier

In the wide world of digital marketing, there are several aspects that one would have to look after for a job well done. Lucky for us, there’s a wide range of marketing technology tools that can help us along the way. Her, we’ve compiled the best of the lot for you to choose from – […]

Read More »
Marketing Tips That’ll Save a Fortune of Your Marketing Budget

Marketing Tips That’ll Save a Fortune of Your Marketing Budget

Let’s be honest, in today’s cut-throat competition, marketing your product is an expensive affair. Now that digital marketing has taken center-stage, it seems like paid SEO and ads are the only avenues for success. Don’t get me wrong; these are popular and effective marketing techniques, but they’re also probably costing you big bucks. Luckily, there […]

Read More »