Many companies wait until after they’ve implemented an employee advocacy program to ask – What content will work best? Unfortunately, the answer isn’t as simple. The type of content that will work best for you lies with what the company’s objectives are. Is the aim of employee advocacy to promote marketing content or promote engagement […]
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With everyone on social, publishing millions of pieces of content per minute, making your mark can be tough. How do you break through the clutter with freshly baked content? Frankly speaking, if you are not using your employees to advocate your brand it’s like owning a Ferrari and not being able to drive over 40 […]
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Social media isn’t a buzzword anymore. It’s now a business for everyone. Many organizations are leaving websites and email address books, to focus their efforts predominantly on their Facebook, Instagram or Twitter accounts. So, where does this leave email? Email is not going anywhere for a really, really, really, long time. We need to radically […]
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It’s very easy for you to feel like you’re talking to yourself on Twitter. Even though you might have a large following, and are even keeping your account up to date with fresh content, engagement from your followers may evade you. We aim to bridge that gap with our tips on how you can increase […]
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Most of us tend to overlook the fact that listening is the key to good communication. It helps us understand the meaning beyond the words that people exchange. Of course, wouldn’t you love to be a fly on the wall for most conversations that revolve around you? Yes; most would. The same goes for brands. […]
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