Using UGC and Employee Advocacy for Social Selling

Using UGC and Employee Advocacy for Social Selling

Let’s face it, the average employee is capable of generating tons of content for you every day. This content is relatable and trustworthy can be harnessed to improve your brand visibility, spruce up sales, create more traffic, and generate more leads. Of course, most businesses aren’t seeing the value in such content, but several have […]

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How to Encourage Participation in Your Employee Advocacy Program

How to Encourage Participation in Your Employee Advocacy Program

By now, it’s common knowledge that employee advocacy takes regular, average-joe employees and turns them into budget-friendly, highly effective brand ambassadors. Just to prove our point, recent surveys have revealed that consumers trust the word of an employee within an organization more than that of even the CEO of the company. What an eye-opener, right? […]

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