Reach Maximum Audience on Social Media with Employee Advocacy

Reach Maximum Audience on Social Media with Employee Advocacy

Employees are often regarded as the best assets of a company. But as an employer or marketer, have you ever imagined how influential are your employees in their social media circle? Are they being tapped as social advocates for the company? Are you making optimum use of your resources by making your employees, brand advocates on […]

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The CEO Is No Longer The Strongest Brand Advocate

The CEO Is No Longer The Strongest Brand Advocate

Modern leaders are not just the ones who create amazing products, but also the ones who develop new generations of leaders, empower their employees and utilize organic advocacy. In these social times, advocacy is quintessential for any company or brand. Sometime back, the CEO was known to be the strongest advocate for a brand. However, […]

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How Employee Advocacy can be a Game Changer for your Company

How Employee Advocacy can be a Game Changer for your Company

Social media is no longer just a collection of digital marketing tactics. Gone are the days when being present on social media alone was good enough for the brands. Well, not anymore. Social Media has evolved into a channel that lets brands connect with clients and prospective clients to provide information that could potentially solve […]

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Up Up and Away! – How to Kickstart an Employee Advocacy Program

Up Up and Away! – How to Kickstart an Employee Advocacy Program

Employee advocacy is no longer a secret kept by a handful of brands anymore. Many smart brands have done their research and realized the potential of employee advocacy, and have jumped the bandwagon already. For the uninitiated, Employee Advocacy is getting your employees to spread the brand’s official communication with their personal social media networks, […]

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