How a Fortune 100 Company Used 0.2% of its Follower Base to Get 6x More Engagement

How a Fortune 100 Company Used 0.2% of its Follower Base to Get 6x More Engagement

The internet is a funny place. Yes, it’s a great source of unlimited information, but a video of a cat stuck in a cabinet might still get your attention a tad bit more. I should know. This isn’t to say that other content doesn’t do well. It just that it’s not about to break the […]

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3 Ways to Get Your Employees Excited about Employee Advocacy

3 Ways to Get Your Employees Excited about Employee Advocacy

Advocacy marketing has done the rounds, and truth be told, few others have shown more promise than employee advocacy. The sheer genius of mobilizing your workforce to build an army of brand advocates can’t be disputed. But is it really as simple as it sounds? What are the chances your employees actually want to promote […]

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