How a Fortune 100 Company Used 0.2% of its Follower Base to Get 6x More Engagement

How a Fortune 100 Company Used 0.2% of its Follower Base to Get 6x More Engagement

The internet is a funny place. Yes, it’s a great source of unlimited information, but a video of a cat stuck in a cabinet might still get your attention a tad bit more. I should know. This isn’t to say that other content doesn’t do well. It just that it’s not about to break the […]

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Can Employees Really Match Paid Influencers?

Can Employees Really Match Paid Influencers?

Influencer marketing is quickly becoming an indispensable tactic in social media marketing. Paid influencers can indeed bring in quick results, as they have a ready following that is very receptive of what they say or “like” in the digital and social media world.  Just Google the Kardashians’ earnings from such endorsements alone; that’ll show you […]

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Marketing Tips That’ll Save a Fortune of Your Marketing Budget

Marketing Tips That’ll Save a Fortune of Your Marketing Budget

Let’s be honest, in today’s cut-throat competition, marketing your product is an expensive affair. Now that digital marketing has taken center-stage, it seems like paid SEO and ads are the only avenues for success. Don’t get me wrong; these are popular and effective marketing techniques, but they’re also probably costing you big bucks. Luckily, there […]

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