Why Quality Wins over Quantity Every Time in Employee Advocacy

Why Quality Wins over Quantity Every Time in Employee Advocacy

Employee advocacy is an indispensable marketing technique in today’s ever competitive business environment. Of course, the way things are now marketed is very different from what it used to be. At the moment, you think digital or go home. In fact, surveys and marketing experts say that employee talk has more traction with customers than previously […]

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Content that Works Best in Employee Advocacy

Content that Works Best in Employee Advocacy

Many companies wait until after they’ve implemented an employee advocacy program to ask – What content will work best? Unfortunately, the answer isn’t as simple. The type of content that will work best for you lies with what the company’s objectives are. Is the aim of employee advocacy to promote marketing content or promote engagement […]

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